Singapore Airlines To Be Official Sponsor Of 2014 WTA Finals Singapore

Singapore Airlines has signed an agreement with the Women’s Tennis Association (WTA) to be an official sponsor of the 2014 BNP Paribas WTA Finals Singapore presented by SC Global.

Under the terms of the agreement, the iconic Singapore Girl will make an appearance at the international sporting event to provide a touch of the Airline’s world-renowned hospitality. Six Singapore Girls will be featured at the prize presentation ceremony. Singapore Airlines will also be flying players and officials to Singapore.

Held in Asia Pacific for the first time in WTA’s 44-year history, the season finale of the women’s tennis tour will take place from 17 to 26 October at the Singapore Sports Hub.

“We are pleased to be an official sponsor for the WTA Finals held in Singapore, in another example of our commitment to both sports and tourism. This world-class event will attract both local and overseas tennis fans, showcasing WTA’s huge presence and growing influence in the Asia-Pacific,” said Singapore Airlines Divisional Vice President Sales & Marketing, Mr Foo Chai Woo.

“The BNP Paribas WTA Finals Singapore presented by SC Global will bring the best women’s tennis players in the world to Singapore, the first time the event will be held in Asia Pacific. We are excited to have Singapore Airlines as a partner for the WTA Finals, a world class event providing a unique blend of sport-entertainment and tourism for the fans of the region to enjoy,” added WTA Finals Tournament Director, Melissa Pine.

“The BNP Paribas WTA Finals Singapore presented by SC Global represents the pinnacle of women’s tennis for players and fans across the world. Their partnership with Singapore Airlines – the world’s leading airline and one of Singapore’s most outstanding homegrown brands – is a perfect marriage which will bolster both brands’ globally iconic status. Singapore Airlines’ endorsement of this history-making event will reinforce the city’s reputation as Asia’s leading events destination,” said Andrew Georgiou, CEO of World Sport Group, the event promoter.

Singapore Airlines & Air New Zealand Alliance To Launch On 6 January

Singapore Airlines and Air New Zealand have confirmed 6 January 2015 as the launch date for their alliance, with codeshare flights going on sale on both airlines’ services between Singapore and New Zealand on 25 September.

The alliance will see the Star Alliance carriers operating one return service each per day on the Singapore-Auckland route and Singapore Airlines operating a daily return service between Singapore and Christchurch.

Under the alliance Singapore Airlines and Air New Zealand’s goal is to increase their existing capacity between New Zealand and Singapore by up to 30% year-round over time, while delivering enhanced benefits to their customers.

Customers will enjoy increased capacity and additional frequencies between the two countries as well as codeshare connectivity to a further 40 destinations in the Air New Zealand network. In turn, Air New Zealand will codeshare to a further 50 destinations on the Singapore Airlines and SilkAir network.

Passengers departing from Manila can choose from four daily flights to Singapore to conveniently connect to New Zealand, while passengers departing from Cebu, Davao or Kalibo can fly to Singapore via SilkAir.

Singapore Airlines CEO Goh Choon Phong said: “This alliance is a clear example of how our two airlines can do more by working together than we could do individually. Through increased frequency between Singapore and New Zealand and new codeshare destinations, it provides numerous benefits to our customers. It is also another example of our commitment to the important Southwest Pacific market.”

Air New Zealand CEO Christopher Luxon said: “Our alliance with Singapore Airlines going on sale is an exciting milestone in our growth strategy. We are looking forward to operating to Singapore for the first time in eight years, with this alliance allowing us to further expand our long haul network and open up a wide range of new codeshare destinations for our customers.

“Singapore Airlines is well regarded for its inflight product and service which we believe complements the service that Air New Zealand is well regarded for. By working closely together we hope we can further stimulate the market and drive visitor numbers from both ends of the route.”

Under the alliance Air New Zealand will operate newly refurbished Boeing 777-200 aircraft on the Auckland-Singapore route featuring Business Premier, Premium Economy, Economy Skycouch and Economy seating.

Singapore Airlines will continue to operate retrofitted Boeing 777-200ER aircraft on the Singapore-Christchurch route. Airbus A380s will be used on the Singapore-Auckland route during the Northern Winter operating season, reverting to Boeing 777-300ERs during Northern Summer.

The combined Singapore Airlines and Air New Zealand schedule from 6 January 2015 will be as follows:

Singapore Airlines Charity Run To Raise Funds For Community Chest

The Singapore Airlines Charity Run 2014 will be held on 2 November 2014 at the F1 Pit Building. It will have a distinctive aviation and travel theme and fun-filled activities for all ages. To encourage participation from the public, various categories will be incorporated into the Run, including a 10km Competitive Run, 5km Fun Run, 300m Kids Dash for children aged 4 to 12, as well as a Corporate Challenge with a team of five runners completing 10km each (refer to Annex for more details).

The Charity Run will feature exciting prizes for both race winners and all participants alike. Winners of the 10km Competitive Run and Corporate Challenge will receive attractive prizes in the form of air tickets. In addition, all participants will be entitled to take part in a lucky draw for a chance to win a pair of SIA Business Class return tickets to a destination of their choice. SIA KrisFlyer and PPS Club members will stand to win 50,000 KrisFlyer miles.

Mr Foo Kean Shuh, Chairman of the Singapore Airlines Charity Run 2014 Committee, said: “The Singapore Airlines Group is pleased to be doing our part to give back to the community in the lead-up to the nation’s 50th birthday celebrations. Running for a good cause has never been so much fun or as rewarding with the fabulous air tickets to be given out to race anlucky draw winners.”

Participants as well as members of the public can also enjoy activities on the sidelines of the Charity Run, including performances by SIA employees.

The Charity Run is open for registration starting today via www.siacharityrun.com.sg. Through the website, registrants also have the option of making additional donations to Community Chest, which supports 226 social service programmes that help over 300,000 beneficiaries. These include children with special needs and youths-at-risk, people with disabilities, frail and lonely elderly, and families facing difficulties.

The Charity Run is being held in the lead-up to Singapore’s 50th birthday in 2015, in tandem with the Care & Share Movement under which net proceeds will be matched dollar-for-dollar by the Singapore Government. Part of the SG50 calendar of events, this movement led by Community Chest aims to bring the nation together to show care and concern for those in need.

Singapore Airline Launches ‘Krisflyer Spree’ Online Shopping Mall

KrisFlyer and PPS Club members now have more options to earn miles with the launch of KrisFlyer Spree, Singapore Airlines’ new online shopping mall.

Members can purchase clothing, accessories, electronics, food and beverage items, toys, beauty and cosmetic products, and more, while also earning KrisFlyer miles. Miles earned can be used to redeem KrisFlyer award flights and upgrades on Singapore Airlines and SilkAir, or can be mixed with cash to pay for commercial fares on www.singaporeair.com.

KrisFlyer Spree boasts a wide range of over 2,000 global brands and merchants, such as Adidas, Apple, Bloomingdale’s, eBay, Gap and Marks & Spencer. Members can earn miles for every purchase[1] made with these retailers through KrisFlyer Spree.

To earn miles, KrisFlyer and PPS Club members may log in to their KrisFlyer accounts through either www.singaporeair.com or www.krisflyerspree.com before making an online purchase on their chosen retailer’s website. The number of miles earned varies between different merchants.

“We are constantly seeking to enhance our loyalty programme to ensure that it provides even more benefits to our members. Through KrisFlyer Spree, KrisFlyer and PPS Club members can get more value for their dollar and be rewarded when shopping online at their convenience,” said Singapore Airlines’ Senior Vice President Marketing Planning, Ms Lee Wen Fen.

Members stand to enjoy attractive promotions throughout the year when shopping with KrisFlyer Spree. As an introductory offer, KrisFlyer and PPS Club members will earn double miles when shopping online with Adidas, Apple, Inverted Edge, Luxola, Menlook and Yoox. PPS Club members will also enjoy exclusive perks at selected merchants.

Singapore Airline Launches ‘Krisflyer Spree’ Online Shopping Mall

KrisFlyer and PPS Club members now have more options to earn miles with the launch of KrisFlyer Spree, Singapore Airlines’ new online shopping mall.

Members can purchase clothing, accessories, electronics, food and beverage items, toys, beauty and cosmetic products, and more, while also earning KrisFlyer miles. Miles earned can be used to redeem KrisFlyer award flights and upgrades on Singapore Airlines and SilkAir, or can be mixed with cash to pay for commercial fares on www.singaporeair.com.

KrisFlyer Spree boasts a wide range of over 2,000 global brands and merchants, such as Adidas, Apple, Bloomingdale’s, eBay, Gap and Marks & Spencer. Members can earn miles for every purchase[1] made with these retailers through KrisFlyer Spree.

To earn miles, KrisFlyer and PPS Club members may log in to their KrisFlyer accounts through either www.singaporeair.com or www.krisflyerspree.com before making an online purchase on their chosen retailer’s website. The number of miles earned varies between different merchants.

“We are constantly seeking to enhance our loyalty programme to ensure that it provides even more benefits to our members. Through KrisFlyer Spree, KrisFlyer and PPS Club members can get more value for their dollar and be rewarded when shopping online at their convenience,” said Singapore Airlines’ Senior Vice President Marketing Planning, Ms Lee Wen Fen.

Members stand to enjoy attractive promotions throughout the year when shopping with KrisFlyer Spree. As an introductory offer, KrisFlyer and PPS Club members will earn double miles when shopping online with Adidas, Apple, Inverted Edge, Luxola, Menlook and Yoox. PPS Club members will also enjoy exclusive perks at selected merchants.