LG PH to position G2, G Pro 2 against Zenfone 2

We received leaked documents pointing to a strategic positioning of the LG G2 to coincide with the launch and release of the Zenfone 2 in the Philippines.

Despite being in the market for almost 2 years already, the LG G2 and G Pro 2 still have pretty good hardware and could certainly slug it out with the mid-range Zenfone 2 (ZE550ML and the high-end ZE551ML).

LG G2 specs:
5.2-inch 1080 x 1920 Tru-HD IPS+ LCD display, 424ppi
Corning Gorilla Glass 3
Qualcomm MSM8974 Snapdragon 800 2.3GHz quad-core
Adreno 330 GPU
2GB RAM
16GB, 32GB internal memory
WiFi a/b/g/n/ac, dual-band, WiFi Direct, DLNA
Bluetooth 4.0 A2DP
GPS w/ aGPS support
NFC
HSPA+, 4G LTE 100Mbps
13 megapixel camera with LED flash, OIS
Full HD 1080p video recording @ 60fps
2.1Mp w/ front-facing camera
Android 4.4.2 Kitkat (upgradable to Lollipop)
Li-Ion 3,000mAh battery
143g (weight)
138.5 x 70.9 x 8.9 mm (dimensions)

That’s the reason why LG Philippines has sent out documents to all its dealers run a promotional campaign around last week of April or first week of May to coincide with the projected release of the Zenfone 2 in the Philippines.

We received a rather incomplete part of the documents (in Excel) being circulated to dealers so we’re reproducing the details here.

The new suggested retail price will be Php12,990 but it also comes with a second LG phone for free, the LG L40. Worth Php3,490, this puts the LG G2 at Php9,500.

Also shown in the leaked document the actual dealer price of the handsets which is Php11,690 for the 16GB model and Php13,490 for the 32GB model.

The suggested retail price for the 32GB model is Php14,990 and it comes with more freebies like the LG Window Case, a powerbank and an LG L40 smartphone.

The same promo price is pegged for the LG G Pro 2 with has 3GB of RAM.

LG G Pro 2 specs:
5.9? full HD IPS 1920×1080 pixels, 373ppi
Qualcomm Snapdragon 800 Processor (2.26GHz Quad Core)
3GB DDR3 RAM
16GB eMMC
supports microSD slot
WiFi (802.11 a/b/g/N/ac)
LTE, LTE-A broadband
13MP OIS plus rear camera (supports 4K UHD video recording)
2.1MP front camera
Smart Ready Bluetooth (BT5)
NFC
High Power 1W speaker
Li-Ion 3,200mAh removable battery
Android 4,4 Kitkat (upgradable to Lollipop)
157.9 × 81.9 × 8.3mm (dimensions)
172g (weight)

The 16GB G Pro 2 will be priced at Php14,990 and will be sold with a free LG L40 smartphone.

Asus is set to launch the Zenfone 2 this May and due to the huge anticipation (Asus exec confirms their distributor is shipping 300,000 units), the sale of midrange handsets (Php10k to Php15k) have largely slowed down according to retailers.

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