Category: fujifilm philippines

Fujifilm Revamps Entry-Level MILC, Adds Selfie-Friendly Screen

Ronnie Bulaong Leave a comment

Fujifilm has introduced the latest addition to its X-Series cameras – the Fujifilm X-A2.

Fujifilm X-A2 Philippines

A direct descendant of the Fujiflm X-A1, Fuji’s new mirrorless interchangeable lens camera has a near-identical feature set as its predecessor with exception of the 3-inch LCD display that tilts up to 175 degrees, making it easier for users to take a selfie with the camera.

Fujifilm X-A2 specs:
16 megapixel APS-C CMOS sensor
EXR Processor II
3.13x zoom 16-50mm (24-76mm eq.) kit lens
ISO 100 – 25600
30-1/4000 shutter speed
5.6fps burst
3-inch 920K dot tilting TFT LCD
Built-in Flash, 7m at ISO 200
Built-in WiFi 802.11 b/g/n
SD / SDHC / SDXC (UHS-I) card support
1080p, 30fps MOV/H.264 video recording
NP-W126 Li-Ion Battery, 410 shots CIPA rating
117 x 67 x 40 mm
350 g

The new Fujifilm X-A2, along with the standard 16-50 f/3.5-5.6 kit lens (XC16-50mm II), will retail for USD549.99 and will be available starting next month.

Source: Press Release

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Fujifilm X30 lands locally, priced at Php31,990

Ronnie Bulaong Leave a comment

In addition to the X100T, Fujifilm PH also launched the new Fujifilm X30 –a compact camera with 28-112mm f/2.0-2.8 lens housed inside a magnesium alloy body.

fujifilm x30 philippines

Fujifilm X30 specs:

12MP X-Trans II CMOS sensor
Sensor Type: 1/2.3-inch (8.8 x 6.6 mm)
EXR Processor II
49-point AF system
Contrast-detect AF system
24-112mm f/2-f/2.8 fixed lens
4x Digital Zoom
Minimum Focusing Distance: 1cm
ISO 100 – 12800
30 sec – 1/4000 sec shutter speed range
12fps continuous drive
Optical Image Stabilization
Built-in Flash (Tilting)
Optional External Flash via Hot shoe
Built-in Electronic Viewfinder, 2.3M-dot resolution
100% coverage, 0.65% magnification
3” Tilting LCD panel, 1.04M-dot resolution
1080p video recording @60p
Wi-Fi 802.11 b/g/n
Micro-HDMI out
SD / SDHC / SDXC
RAW + JPEG file format
Battery: NB-13L Li-Ion battery (470 shots CIPA)
Dimension: 119 x 72 x 60 mm
Weight: 423g

The Fujifilm X30 is now available locally and will set you back Php31,990.

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Fujifilm PH launches X100T in the country

Ronnie Bulaong Leave a comment

The local arm of the Fujifilm held a launch event yesterday marking the official arrival of the successor of the X100S which is conveniently called the Fujifilm X100T.

fuji x100t philippines

Fujifilm X100T specs:

16 megapixel CMOS sensor
Sensor Type: APS-C (23.6 x 15.8 mm)
EXR Processor II
49-point AF system
On-sensor Contrast Detect w/ Phase Detect AF
23mm fixed f/2.0 lens
Minimum Focusing Distance: 10cm (Macro mode)
ISO 100 (L1) – 51200 (H1)
30 sec – 1/32000 sec shutter speed range
6fps continuous drive
Built-in Flash (Fixed)
Optional External Flash via Hot shoe
Built-in Hybrid Viewfinder, 2.3M-dot resolution
92% coverage, 0.5x magnification
3” Fixed TFT LCD panel, 1.04M-dot resolution
1080p video recording @60p
Wi-Fi 802.11 b/g/n
Micro-HDMI out
SD / SDHC / SDXC
RAW + JPEG file format
Battery: NP-95 Li-Ion battery (330 shots CIPA)
Dimension: 127 x 74 x 52mm
Weight: 440g

The new Fujifilm X100T’s price is currently pegged at Php64,990.

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Fujifilm’s Laguna plant begins full-scale operation

Louie Diangson Leave a comment

In response to the increasing demand high-performance lenses for digital cameras, projectors and surveillance cameras, Fujifilm Corporation has already started full-scale operation of FUJIFILM Optics Philippines Inc. in Canlubang, Laguna.

FUJIFILM Optics Philippines Inc. is located at the Carmelray International Business Park with a site area of 5.3 hectares. It began construction in November 2012 and started production in late May 2013. Full-scale mass production only started just yesterday. The total investment for the new factory is 2.3 billion yen or almost Php1 billion in today’s conversion.

fujifilm laguna

The new factory will offer an integrated production process from the polishing, coating and other processing procedures to the assembling of optical lenses.

The company decided to put up the facility in the Philippines because of its well-developed logistics and young and talented workforce. “The resignation or turn-over rate here is very low. You have good infrastructure and in this ecozone, the government is offering very good tax incentives,” said Shigehiro Nakajima, president of Fujifilm.

Currently, the facility has 100 employees and has the capacity to produce 2 million lenses. Fujifilm intends to increase the number of employees to 600 and the production to 18 million lenses a year by 2015.

{sources: 1 & 2}

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