Isla Lipana & Co., the Philippine member firm of PwC, has extended the voting period for Philippine Gems, the company’s Corporate Social Responsibility (CSR) project, until September 25.
Launched in June of this year, www.philippinegems.com is a campaign to determine the country’s top ten new tourist destinations. The campaign has drawn nearly 40,000 votes so far with online voting to identify 10 Philippine Gems out of the 25 shortlisted travel destinations.
“By extending the voting period, we are providing every opportunity available to promote our country to our citizens and to the rest of the world,” said the new Isla Lipana & Co. Chairman, Atty. Alex Cabrera. “We are grateful to everyone who supports this project and we hope that we are able to increase awareness and appreciation of the beauty our country.”
“To add to this, local tourism offices and local government have been rallying and inviting their constituents to vote and support their sites. This positive effect we have been getting has inspired us to extend it to give more time for other sites to also rally their supporters,” Cabrera added.
The Philippine Gems aims to showcase the many other magnificent natural wonders that the Philippines has to offer from Luzon, Visayas, and Mindanao.
This project of Isla Lipana & Co. is in cooperation with the Philippine Tourism Promotions Board (PTB) of the Department of Tourism (DOT) , and the University of the Philippines-Asian Institute of Tourism (UP-AIT). Aside from PTB/DOT and UP-AIT, other members of the screening committee were representatives from FleishmanHillard Manila, Management Association of the Philippines, travel blogger James Betia and media personalities Love Añover, Jing Lejano and Jose Javier Reyes.
For more information about the Philippine Gems and to cast your votes now visit www.philippinegems.com.
© Enrico Dee for BYAHILO, 2013. |
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